Intelligence marketing et revenus pour
les équipes ambitieuses de toutes tailles

About Heeet

Heeet is the marketing intelligence layer for your CRM. It connects every marketing touchpoint to pipeline and revenue, maps the full customer journey, and gives teams and AI the context they need to make better go-to-market decisions.

Heeet runs natively inside Salesforce and HubSpot, and works with any CRM, including Pipedrive, Zoho, Dynamics 365 and Attio, through the Heeet Platform.

Founded in Paris in 2020 by Thomas Sevège, Romain Blanc and Maxime Rat.

Naming

Heeet is spelled as one word with an uppercase H and three lowercase e's. It names both our company and our product. Never write Heet, Heeeet or HEEET. The all-lowercase heeet belongs to the wordmark only.

Heeet is pronounced [pronunciation to confirm].

Capitalise the names of Heeet products, such as Heeet for Salesforce, Heeet for HubSpot, Heeet Platform, Heeet Analyst Agent and Heeet Lead Intelligence. Keep capabilities within a product lowercase, such as multi-touch attribution, buyer journey analytics and offline conversion tracking.

Wordmark

The wordmark is the most recognisable form of Heeet's brand. Use it by default wherever the layout allows. It pairs the H-mark with the heeet letters: do not use the letters without the H-mark, and do not typeset the name in place of the wordmark.

Logo

The H-mark is the visual shorthand for our brand. Use it where space is limited and the wordmark cannot breathe, such as avatars, app icons, favicons or logo grids. Keep clear space around it, and do not warp, stretch, recolour or redraw it.

Clear space and minimum size

Give the wordmark room: keep a clear space at least the height of one e on every side, and let no other text or graphic enter it. Never show the wordmark narrower than 120 px on screen or 25 mm in print. When space is tighter, switch to the H-mark.

Logo pack

The logo pack contains the wordmark and the H-mark as SVG and PNG files, in light and dark variants. Use the Original version, with dark letters, on white, beige and light photography, and the Reverse version, with white letters, on navy and dark photography. The H-mark stays cyan on both. There are only these two versions; never create a third.

Typography

PP Neue Montreal carries everything, in two weights only: Book for text and most headings, Medium for the largest headings. Hierarchy comes from size and colour, never from bold. Set type in sentence case with no letter spacing, keep uppercase for small labels, and emphasise with cyan, not weight. PP Neue Montreal is licensed from Pangram Pangram; if you don't hold a licence, use Arial.