Multi-Touch Attribution and Tracking in HubSpot

“If we didn’t have this tracking in place, the results on the paid-advertising side would have been worse. We probably wouldn’t have hit targets as a business.”

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"It truly helps you sleep better at night. Knowing that if you've got 12 or 25 different campaigns, that each of those campaigns are net positive, and driving ROI."

I can see exactly which pages are driving leads, revenue… and the reporting makes it easy to measure ROI and compare with other channels without juggling multiple tools.

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Heeet has been very helpful in order for us to track attribution and understand the ROI of different campaigns. When using many different marketing channels, it is sometimes challenging to know exactly which channels that "does the trick", but by using Heeet we can see where it is most profitable to invest our time (and money!) directly by looking at Salesforce data. The Salesforce integration is not only good for us, but also for our sales team who get a transparent picture of the prospect's journey before converting.

Tool is very useful and the implementation team has been very helpful to get us onboarded.

With heeet.io, we can determine which investments in paid and earned media, as well as our own content outlets, are truly impactful, and where we should focus our efforts. Having this data available across the entire customer journey within our Salesforce Org significantly enhances our marketing optimization. The product includes excellent pre-built reports and dashboards, and with the help of the superb heeet.io team, setup was a breeze.

Not only does HEEET deliver on their product claims, they also provide stellar support and direction throughout set up and long after the sale.  Their technology is clean and straightforward, their catalogue of ready-to-use reports and dashboards are robust, helpful, and reveal actionable details, and their responsiveness to questions, ideas, etc., is exceptional.  I am over-the-moon delighted and grateful to our digital guru for finding HEEET and recommend HEEET without hesitation.

At Ringover, we use Heeet to track better (server side solution with all leads tracked) and analyse paid campaigns performance from Googles Ads, LinkedIn Ads and Facebook Ads directmy in Salesforce. With the cost we can have a ROI of our campaign on each stage of the buying funnel : Cost per lead, MQL, SQL and customers, very useful.

Heeet has done an incredible job at ingesting data from all of the digital marketing platforms we use (Google Ads, Facebook Ads, etc). Within Salesforce, we now have a complete picture from a cost-to-acquire and LTV perspective. We know what leads are driving actual customer acquisitions and their respective costs.  Most importantly, the team at Heeet really cares. This is a group that provides incredible service and simplifies the complexities of Salesforce. Don't hesitate to work with the Heeet team on any size project you may have. They have created a gem of a product.