Revenue attribution software that closes the budget debate
Heeet is revenue attribution software that maps every marketing touchpoint to closed-won deals and ARR, ready for board-level reporting.
Ensuring success for leading GTM teams
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Marketing claims a lot.
Your CFO believes almost none of it.
The revenue conversation breaks down at the same three points, every quarter.
Marketing reports MQLs. Finance wants ARR.
Leads, clicks, and CPL mean nothing in the boardroom. Until you can tie a channel to closed revenue, marketing's budget is always at risk.
Marketing reports MQLs. Finance wants ARR.
Leads, clicks, and CPL mean nothing in the boardroom. Until you can tie a channel to closed revenue, marketing's budget is always at risk.
Pipeline and revenue tell different stories
A channel that generates pipeline may not close deals. Without revenue-level attribution, you're optimizing for the wrong metric.
Pipeline and revenue tell different stories
A channel that generates pipeline may not close deals. Without revenue-level attribution, you're optimizing for the wrong metric.
Revenue lives in your CRM. Attribution doesn't.
Marketing attribution tools typically live outside the CRM — in a BI layer that RevOps has to maintain, reconcile, and defend every quarter.
Revenue lives in your CRM. Attribution doesn't.
Marketing attribution tools typically live outside the CRM — in a BI layer that RevOps has to maintain, reconcile, and defend every quarter.
Revenue attribution built for the full funnel
Heeet is the revenue attribution software that connects marketing activity to closed-won deals in the language RevOps and finance actually use.
See every touchpoint from first click to closed-won and assign credit fairly across all channels, first touch, linear, W-shaped, or custom.
Sync Google Ads, LinkedIn Ads, Meta Ads, Reddit Ads and more to analyse paid media performance based on pipeline and revenue, not just clicks and lead conversions.
Start measuring content more than clicks and traffic. Heeet maps SEO-driven content interactions to Salesforce opportunities and closed-won revenue, revealing which keywords, assets, and pages influence pipeline and revenue.
Send closed-won revenue back to Google. Let algorithms optimize toward deals, not just form fills.
Store the exact pre-click search queries from your ads and link them to leads, opportunities, and revenue in Salesforce.
Works With Any CRM
Heeet plugs into Salesforce, HubSpot, and beyond. Revenue and channel data flows directly into your existing CRM — no extra tools, no migration.
Live in 3 steps. Running in hours.
No data warehouse, no engineering sprints, no months of setup.
Most teams have revenue-by-channel data flowing within an hour.
Link Google Ads, LinkedIn, Meta, and your site in minutes. Drop a small tracking snippet on your website and Heeet starts capturing every click, visit, and form fill.
Connect your ad platforms & website
Link your CRM conversions to Heeet
Connect your CRM and Heeet matches every lead, deal, and closed opportunity back to the marketing touchpoints that drove it.
See your revenue by channel & content
Know exactly how much pipeline and revenue each channel, campaign, and content piece generated, updated automatically, no manual reporting.
When marketing can finally speak the language of revenue
How Red & Yellow identified top-performing ad campaigns and reallocated spend, resulting in a 26% increase in enrolment
“If we didn’t have this tracking in place, the results on the paid-advertising side would have been worse. We probably wouldn’t have hit targets as a business.”
From Vanity Metrics to Revenue Confidence driving 3x the ROAS
"It truly helps you sleep better at night. Knowing that if you've got 12 or 25 different campaigns, that each of those campaigns are net positive, and driving ROI."
Heeet is a must-have for SEO analytics in Salesforce
I can see exactly which pages are driving leads, revenue… and the reporting makes it easy to measure ROI and compare with other channels without juggling multiple tools.
A must have for online marketers!
Heeet has been very helpful in order for us to track attribution and understand the ROI of different campaigns. When using many different marketing channels, it is sometimes challenging to know exactly which channels that "does the trick", but by using Heeet we can see where it is most profitable to invest our time (and money!) directly by looking at Salesforce data. The Salesforce integration is not only good for us, but also for our sales team who get a transparent picture of the prospect's journey before converting.
Helpful tool and implementation support
Tool is very useful and the implementation team has been very helpful to get us onboarded.
Great tool, great ROI
With heeet.io, we can determine which investments in paid and earned media, as well as our own content outlets, are truly impactful, and where we should focus our efforts. Having this data available across the entire customer journey within our Salesforce Org significantly enhances our marketing optimization. The product includes excellent pre-built reports and dashboards, and with the help of the superb heeet.io team, setup was a breeze.
FINALLY, A Multi-Touch Attribution App THAT WORKS!
Not only does HEEET deliver on their product claims, they also provide stellar support and direction throughout set up and long after the sale. Their technology is clean and straightforward, their catalogue of ready-to-use reports and dashboards are robust, helpful, and reveal actionable details, and their responsiveness to questions, ideas, etc., is exceptional. I am over-the-moon delighted and grateful to our digital guru for finding HEEET and recommend HEEET without hesitation.
A must have to follow up your paid acquisition campaigns and ROI in Salesforce.
At Ringover, we use Heeet to track better (server side solution with all leads tracked) and analyse paid campaigns performance from Googles Ads, LinkedIn Ads and Facebook Ads directmy in Salesforce. With the cost we can have a ROI of our campaign on each stage of the buying funnel : Cost per lead, MQL, SQL and customers, very useful.
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Heeet is an amazing product.
Heeet has done an incredible job at ingesting data from all of the digital marketing platforms we use (Google Ads, Facebook Ads, etc). Within Salesforce, we now have a complete picture from a cost-to-acquire and LTV perspective. We know what leads are driving actual customer acquisitions and their respective costs. Most importantly, the team at Heeet really cares. This is a group that provides incredible service and simplifies the complexities of Salesforce. Don't hesitate to work with the Heeet team on any size project you may have. They have created a gem of a product.
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Simple, transparent pricing
Connect Revenue and Marketing data natively in Salesforce or HubSpot
From $1,490/Month
Billed yearly
Includes:
Privacy-First & Cookieless Lead Tracking
Multitouch Attribution Engine
Paid Media Platforms Integrations
ROI measurement across all channels (Paid, Organic, Events...)
CRM Data Activation in Marketing Stack
For organizations not using Salesforce or HubSpot as their CRM
Talk to Us
Billed yearly
Includes:
Cookieless Lead Tracking
Custom CRM Integration & Attribution Modeling
Paid Media Platforms Integrations
ROI measurement across all online channels (Paid, Organic, Social...)
CRM Data Activation in GA4 & Google Ads
Frequently Asked Questions
Most teams have their first revenue attribution reports live within 3 to 5 days of starting implementation. Heeet's onboarding team guides the connection of each source and validates data quality before go-live. Historical data can be backfilled for deals already closed in the CRM.
Heeet attributes closed-won revenue at three levels: channels (Google Ads, LinkedIn, Meta, organic search, email, events), individual ads (campaign, ad group, creative), and content (blog posts, landing pages, case studies, webinars). This means you can answer questions like "which blog post influenced the most ARR this quarter?" or "which LinkedIn ad creative drove the highest-value deals?" not just which channel performed best overall.
Once Heeet attributes closed-won revenue to a channel, ad, or piece of content, it can push that conversion signal back to Google, LinkedIn, and Meta so the ad platforms optimize toward real deals rather than form fills. You can set this up via direct API connection or through Zapier, depending on your stack. This means your campaigns get smarter over time: the algorithm learns which clicks actually close, not just which ones convert to leads.
Heeet creates native Salesforce objects that tie campaign touchpoints to Opportunities and closed-won Amount. RevOps teams can build Salesforce reports and dashboards on top of this data, or use Heeet's pre-built templates. There is no custom Apex code, middleware, or external API calls required.
Heeet works with any CRM. For Salesforce and HubSpot, Heeet offers deep native integrations: attribution data is stored as native objects directly inside the CRM, no middleware or external sync required. For other CRMs, Heeet connects via API and pushes attribution data so your team can access it wherever revenue data lives. Most teams using other CRMs have attribution data flowing within the same 3 to 5 day implementation window.
No. Heeet connects directly to your CRM, ad platforms, and website. Attribution data is stored as native CRM objects with no Snowflake, BigQuery, or Redshift required. This is a core differentiator vs tools like Dreamdata, which require a full data warehouse setup before you see any results.
Yes, this is one of the most common use cases. Heeet calculates marketing's contribution to total closed-won ARR by channel, campaign, and model (first-touch, multi-touch, pipeline influence). The report lives inside your CRM and can be exported or embedded in board decks without any manual data work.
Pipeline attribution shows which channels are creating opportunities. Revenue attribution shows which channels are closing them. The difference matters because some channels generate a lot of pipeline that never closes, while others source fewer deals that close at a high rate. Heeet tracks both, and lets you see where pipeline-to-revenue conversion breaks down by channel.
Revenue attribution software connects marketing activities (ads, content, email, events) to actual closed-won revenue rather than just leads or pipeline. It answers the question "which channels and campaigns drove our ARR this quarter?" instead of stopping at MQLs or form fills. Heeet works with any CRM and offers native integrations for Salesforce and HubSpot, so the data is available to every team without a separate BI tool.
Stop defending your budget. Start proving your revenue.
Heeet is the revenue attribution software that turns "marketing spent $X" into "marketing drove $Y in closed-won ARR."
