connectors
  • Salesforce Attribution (Multi-Touch Attribution natively in Salesforce)
  • Heeet's native integration keeps multi-touch attribution in Salesforce so you can unify online marketing data from every touchpoint to revenue in your CRM. Reveal which campaigns drive revenue and optimize the path from first click to close.

    Talk to us

    Trusted by revenue leaders worldwide

    native integration

    How attribution works in Salesforce

    Measure, monitor and optimize GTM motion across channels, journeys and Salesforce revenue stages with a single integration.

    Multi-Touch Tracking & Attribution Integration

    Track and associate every marketing and sales touchpoint to campaigns in Salesforce and see what drives pipeline and revenue. Heeet maps the full buyer journey across paid media, SEO, LLM traffic, content, events and sales activities, with Salesforce objects and reports you already rely on.

    Learn more

    Paid Media Integrations in Salesforce

    Sync Google Ads, LinkedIn Ads, Meta Ads, Reddit Ads and more with Salesforce to analyse paid media performance based on pipeline and revenue, not just clicks and lead conversions.

    Learn more

    Advanced SEO & Content Tracking

    Start measuring content more than clicks and traffic. Heeet maps SEO-driven content interactions to Salesforce opportunities and closed-won revenue, revealing which keywords, assets, and pages influence pipeline and revenue.

    Learn more

    First-Party Data Activation

    Activate conversion, revenue and more data from Salesforce in ad platforms to refine audience targeting, optimise bidding and focus spend on segments that generate pipeline and revenue.

    Search Query Tracking

    Store the exact pre-click search queries from your ads and link them to leads, opportunities, and revenue in Salesforce.

    Event and Webinar ROI

    Move beyond registrations and attendance to see how webinars and in-person events influence pipeline and revenue directly in Salesforce.

    Why teams connect Heeet to Salesforce

    Revenue already lives in Salesforce, making it the center of gravity for GTM performance management and optimization. Heeet brings your marketing intelligence into Salesforce to automatically connect all your revenue dots with complete privacy and cookieless tracking.

    Data never leaves Salesforce

    Your CRM data stays exactly where it belongs, in your Salesforce org. No third-party servers, no external processing, no privacy risks. Complete attribution with complete control.

    Accurate marketing data automatically linked to revenue in Salesforce

    Heeet ensures data accuracy by eliminating the manual task of linking conversion data to revenue. It automatically assigns contact roles, logs engagement, and syncs campaign data with revenue outcomes directly in Salesforce.

    Cookieless future-proof tracking

    Built for the privacy-first world. Track complete customer journeys without cookies, maintaining full attribution visibility regardless of browser changes or privacy regulations.

    Talk to us
    DON’T TAKE OUR WORD FOR IT

    Driving revenue for Salesforce teams worldwide

    From Vanity Metrics to Revenue Confidence driving 3x the ROAS

    "It truly helps you sleep better at night. Knowing that if you've got 12 or 25 different campaigns, that each of those campaigns are net positive, and driving ROI."

    Derek Martin

    Partner

    Heeet is a must-have for SEO analytics in Salesforce

    I can see exactly which pages are driving leads, revenue… and the reporting makes it easy to measure ROI and compare with other channels without juggling multiple tools.

    Fátima Muñoz Peribáñez

    Head of SEO

    A must have for online marketers!

    Heeet has been very helpful in order for us to track attribution and understand the ROI of different campaigns. When using many different marketing channels, it is sometimes challenging to know exactly which channels that "does the trick", but by using Heeet we can see where it is most profitable to invest our time (and money!) directly by looking at Salesforce data. The Salesforce integration is not only good for us, but also for our sales team who get a transparent picture of the prospect's journey before converting.

    Liza Engström

    Head of Marketing

    Helpful tool and implementation support

    Tool is very useful and the implementation team has been very helpful to get us onboarded.

    Harry Kam

    MarTech Lead

    Great tool, great ROI

    With heeet.io, we can determine which investments in paid and earned media, as well as our own content outlets, are truly impactful, and where we should focus our efforts. Having this data available across the entire customer journey within our Salesforce Org significantly enhances our marketing optimization. The product includes excellent pre-built reports and dashboards, and with the help of the superb heeet.io team, setup was a breeze.

    Harald Mayer

    CEO

    FINALLY, A Multi-Touch Attribution App THAT WORKS!

    Not only does HEEET deliver on their product claims, they also provide stellar support and direction throughout set up and long after the sale.  Their technology is clean and straightforward, their catalogue of ready-to-use reports and dashboards are robust, helpful, and reveal actionable details, and their responsiveness to questions, ideas, etc., is exceptional.  I am over-the-moon delighted and grateful to our digital guru for finding HEEET and recommend HEEET without hesitation.

    Sara Slater-Smith

    Business Analyst & Salesforce Administrator

    A must have to follow up your paid acquisition campaigns and ROI in Salesforce.

    At Ringover, we use Heeet to track better (server side solution with all leads tracked) and analyse paid campaigns performance from Googles Ads, LinkedIn Ads and Facebook Ads directmy in Salesforce. With the cost we can have a ROI of our campaign on each stage of the buying funnel : Cost per lead, MQL, SQL and customers, very useful.

    Vincent Coulondres

    Growth Marketing Manager

    Heeet is an amazing product.

    Heeet has done an incredible job at ingesting data from all of the digital marketing platforms we use (Google Ads, Facebook Ads, etc). Within Salesforce, we now have a complete picture from a cost-to-acquire and LTV perspective. We know what leads are driving actual customer acquisitions and their respective costs.  Most importantly, the team at Heeet really cares. This is a group that provides incredible service and simplifies the complexities of Salesforce. Don't hesitate to work with the Heeet team on any size project you may have. They have created a gem of a product.

    Farshad Tafazzoli

    Chief Strategy Officer

    Built for every GTM

    decision-maker

    From RevOps and marketing leaders to finance and executive teams, Heeet delivers a shared, revenue-level view of performance.

    For marketing leaders

    Optimize channel mix and justify budget increases with concrete ROI metrics that align with business outcomes.

    For SEO and content teams

    See the impact of your content and SEO efforts throughout the customer journey.

    For RevOps teams

    Accelerate revenue growth by identifying which marketing touchpoints create the highest-value opportunities.

    For CEOs and CFOs

    Make data-driven budget allocation decisions with transparent revenue attribution across all teams and channels.

    Popular connectors for Salesforce attribution

    Connect your ad platforms and analytics to Salesforce to sync cost, engagement, and conversion data then measure pipeline and revenue influence in one place.

    You're a few steps away from scaling

    qualified pipeline and closed revenue

    Install the Heeet Salesforce package in under 10 minutes

    Bring marketing intelligence directly into Salesforce in a few clicks by installing the Heeet package.

    Learn more

    Copy-paste the Heeet JavaScript on your website

    Paste our javascript on your website and track the journey leads take from page to page. Heeet captures and reveals the journey after a form fill without using cookies and staying in compliance with data privacy regulations.

    Learn more

    Connect your paid media platforms in a few clicks

    Connect your paid media accounts to Salesforce so Heeet can link spend and campaign performance to pipeline and closed deals. Campaigns are automatically created into Salesforce so you don't have to.

    Learn more

    Start optimizing for revenue across every channel

    Ensure the entire team leverages Heeet data within Salesforce where they get the insights to activate first-party data, scale conversions, drive pipeline and close more revenue.

    See case studies

    Heeet is a CRM-native revenue intelligence platform built for Salesforce organizations.

    It gives revenue teams full visibility into how marketing and sales activities drive pipeline, revenue, CAC, and growth, directly inside Salesforce — without exporting data or relying on external warehouses.

    Heeet connects campaigns, content, ads, events, sales activities, and costs to real business outcomes such as opportunities, pipeline progression, and closed-won revenue.

    Heeet is designed for Salesforce-centric revenue teams, including:

    • Revenue Operations & Salesforce owners
    • Marketing leaders & performance teams
    • Finance & executive stakeholders

    Heeet automatically tracks all revenue-relevant interactions across the buyer journey, including:

    Marketing-driven interactions
    • Paid media (Google Ads, LinkedIn Ads, Meta, etc.)
    • SEO and website content
    • Referral and partner traffic
    • Campaigns and assets

    See all our connectors here.

    Sales-driven interactions
    • Meetings, calls, emails
    • Events and trade shows
    • Webinars
    • SDR and AE activities logged in Salesforce

    Both marketing and sales touchpoints are automatically connected to opportunities and revenue.

    Heeet is delivered as a native Salesforce package available on the AppExchange. Once installed:

    • All data lives inside Salesforce
    • Standard objects (Campaigns, Leads, Contacts, Accounts, Opportunities) are enriched
    • Custom objects are used only where necessary for advanced analytics
    • Salesforce reporting, dashboards, and automation can be used natively

    Heeet does not require exporting CRM data to external tools to operate.

    Heeet supports fully customizable attribution models, configured directly in Salesforce.

    You can define:

    • First-touch, last-touch, multi-touch weighting
    • Pre-acquisition vs post-acquisition influence
    • Marketing vs sales contribution
    • Optional self-reported attribution

    Revenue from closed-won opportunities is attributed to influencing campaigns, channels, content, and activities — all natively inside Salesforce.

    Yes. Heeet is built specifically for long, multi-stakeholder, multi-touch sales cycles and :

    • Preserves historical interactions over time
    • Attributes revenue even when conversion happens months or years later
    • Inherits influence at the Account level
    • Reflects real buying behavior rather than linear funnels

    This is particularly valuable for enterprise sales and account-based motions.

    Heeet fully supports account-based models by ensuring :

    • Influence from all contacts on an Account is consolidated
    • Marketing interactions by one contact can influence revenue tied to another
    • Sales and marketing activity is visible at Account, Contact, and Opportunity levels

    This allows SDRs, AEs, and RevOps teams to understand the full account journey, not just isolated leads.

    Yes. Heeet is designed for organizations managing many Google Ads accounts ensuring :

    • A single Google Admin can connect all accounts
    • Campaigns are synced automatically into Salesforce Campaigns
    • Metrics (impressions, clicks, CPC, spend, budgets) are updated hourly

    This solves limitations of standard connectors that only support a single account.

    Yes. Heeet automatically syncs Salesforce conversion events (such as closed-won Opportunities) back to advertising platforms like Google Ads. This enables:

    • Offline conversion tracking via GCLID
    • Better optimization of bidding algorithms
    • Lower acquisition costs over time
    • Alignment between Salesforce revenue and ad performance

    Heeet connects content engagement to revenue. It allows teams to:

    • Track which pages and content influence pipeline and revenue
    • Measure conversion rates per content
    • Identify when content is consumed in the buyer journey
    • Connect SEO improvements to real business outcomes

    Heeet can also surface search queries that trigger ads, helping both paid and SEO teams optimize strategy.

    Heeet is designed with privacy-first principles.

    • No cookies are used
    • No fingerprinting
    • No personal data is stored outside Salesforce
    • Data is activated only after a form is submitted and consent is given

    Heeet does not access or copy Salesforce data externally.

    Yes. With Heeet:

    • Attribution models are configurable
    • Costs (marketing and sales) can be customized by role or activity
    • Dashboards and reports can be adapted to your organization
    • Salesforce automation and flows can leverage Heeet data

    Heeet adapts to your Salesforce data model rather than forcing a new one.

    Heeet provides:

    • Native Salesforce dashboards
    • Campaign, channel, and content ROI views
    • Pipeline and revenue attribution
    • CAC and payback time analysis
    • Sales velocity and touchpoint analysis

    All reporting is built directly on Salesforce data.

    Heeet is priced as a revenue intelligence platform.

    • Pricing is based on an annual license
    • Includes a monthly allowance of net-new leads
    • Historical data continues to be enriched over time

    Pricing is predictable and aligned with Salesforce usage.

    Start linking marketing
to revenue in Salesforce with Heeet

    Schedule a no obligation discovery call to see how Heeet's Salesforce integration meets your needs with features built to identify the quickest path to revenue.

    Talk to us