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Digital Transformation in Schools: Why Measuring Digital Marketing Performance Is More Critical Than Ever
An overwhelming 91% of educators worldwide say digital transformation is essential for the future of their schools, and the investment in EdTech to fund the transformation is forecasted to hit 404 billion in 2025.

Are you measuring dark social marketing impact on acquisition and revenue?
Dark Social is quite a buzz word at the moment but what is it in reality and how it can impact your marketing strategy?

Are you separating marketing driven VS sales driven acquisition costs and interactions?
CAC (Customer Acquisition Costs) a metrics calculating how much you spent to acquire customers by dividing marketing + sales costs per the number of customers within a specific period of time

Are you measuring “post acquisition” marketing activities?
Pre Acquisition activities are all the activities happening before the record is created in Salesforce. Post Acquisition activities are all the activities happening after the record is created in Salesforce.
Ready to track prospects from lead to close with Heeet?
Heeet gives marketers and sales professionals at IT & Security firms turn geuss work intro informed decisions that drive revenue while meeting the same secruity technical standards you provide your clients.



