The Google Local Services to Salesforce integration built for revenue
Sync Google Local Services leads, calls and spend into Salesforce to connect local ad performance with leads, pipeline, opportunities and revenue.
Why you need to integrate Google Local
Services with Heeet
Most local service businesses can't track which calls turn into revenue. Heeet pulls Google Local Services data directly into your CRM so you can finally see the full picture, from local search impression to closed deal.
Link costs, contacts, and leads in one place
If you're running Google Local Services alongside other paid channels, your data is probably scattered across platforms. Heeet consolidates Local Services costs, impressions, clicks, and lead data directly in Salesforce and HubSpot, so you're not toggling between dashboards to piece together performance.
Link costs, contacts, and leads in one place
If you're running Google Local Services alongside other paid channels, your data is probably scattered across platforms. Heeet consolidates Local Services costs, impressions, clicks, and lead data directly in Salesforce and HubSpot, so you're not toggling between dashboards to piece together performance.
Prove marketing ROI with revenue-based attribution
Speak the language of revenue in your next budget review. Heeet ties Google Local Services spend directly to revenue logged in your CRM, so you can show leadership exactly which local campaigns are pulling their weight and which are burning budget.
Prove marketing ROI with revenue-based attribution
Speak the language of revenue in your next budget review. Heeet ties Google Local Services spend directly to revenue logged in your CRM, so you can show leadership exactly which local campaigns are pulling their weight and which are burning budget.
Real-time insights from Google Local Services that help you take action
Heeet doesn't just dump data into your CRM. It automatically organizes and links Google Local Services performance to attribution, helping you make smarter marketing decisions.
Real-time insights from Google Local Services that help you take action
Heeet doesn't just dump data into your CRM. It automatically organizes and links Google Local Services performance to attribution, helping you make smarter marketing decisions.
Insights from Google Local Services
that help you take action
Heeet integrates seamlessly with the marketing and paid media platforms you already use, ensuring seamless data flow that maximizes intelligence for teams and leadership.
Optimize Your Local Services Attribution Insights
Track which Google Local Services campaigns generate qualified leads and revenue. Heeet attributes every Local Services interaction across the full buyer journey.
See Local Service Journey Data
Follow a prospect from their first local search interaction through to closed-won revenue. Heeet maps each Local Services touchpoint alongside other channel interactions so you see the complete picture.
Real-time insights from Google Local Services that help you take action
Heeet doesn't just dump data into your CRM. It automatically organizes and links Google Local Services performance to attribution, helping you make smarter marketing decisions.
Granular marketing ROI with real-time data
Sync campaign costs and lead data every hour so your CRM always reflects current Local Services performance. No manual exports. No stale spreadsheets.
How the Heeet + Google Local Services
Connector works
Set it up once. Get attribution data flowing automatically. No custom development, no middleware, no API headaches.
Create a Google Local Services account in Heeet
Open Heeet settings in your CRM, select Google Local Services from the connectors, set a start date, and click Save. That's it, now you're syncing in under 90 seconds.
Create all your event triggers
Define the Salesforce or HubSpot events you want tracked whether it be lead created, opportunity stage change, and of course deal closed, so Heeet knows exactly what to events to credit.
Send events natively from Salesforce and HubSpot
Heeet sends CRM conversion events back to your analytics automatically. No manual uploads. No CSV files. Just a continuous feedback loop between Local Services and your CRM.
Ditch the sheets and let Heeet connect and analyze data so you can focus on activation
Heeet automatically pulls data from marketing, paid media, SEO, and content platforms and
connects it all to your CRM so your team spends less time wrangling data and more time acting on it.
Heeet syncs your Google Ads data directly into Salesforce so you can track every click from first ad impression to closed-won deal.
Collect and analyze organic and paid interactions to track B2B lead generation and engagement.
Pull ad campaign data to follow clicks to revenue without limited week long attribution windows.
Capture search intent data, track cross-channel conversions and refine your paid search strategy.
Heeet connects deals and revenue, so you can see exactly which campaigns, keywords, and content drive real pipeline, not just form fills.
See exactly which campaigns, keywords, and content drive real pipeline, and revenue not just form fills.
Heeet syncs your TikTok Ads data directly into Salesforce so you can tie video engagement to revenue without automation tools, spreadsheets or guesswork.
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Monitor high-intent leads, optimize ad-spend, and measure ROI effectively
Bring Reddit Ads data into Salesforce to move beyond vanity metrics like clicks and impressions. Track which Reddit campaigns actually drive pipeline and revenue so you can invest in what works.
Driving revenue for teams worldwide
How Red & Yellow identified top-performing ad campaigns and reallocated spend, resulting in a 26% increase in enrolment
“If we didn’t have this tracking in place, the results on the paid-advertising side would have been worse. We probably wouldn’t have hit targets as a business.”
From Vanity Metrics to Revenue Confidence driving 3x the ROAS
"It truly helps you sleep better at night. Knowing that if you've got 12 or 25 different campaigns, that each of those campaigns are net positive, and driving ROI."
Heeet is a must-have for SEO analytics in Salesforce
I can see exactly which pages are driving leads, revenue… and the reporting makes it easy to measure ROI and compare with other channels without juggling multiple tools.
A must have for online marketers!
Heeet has been very helpful in order for us to track attribution and understand the ROI of different campaigns. When using many different marketing channels, it is sometimes challenging to know exactly which channels that "does the trick", but by using Heeet we can see where it is most profitable to invest our time (and money!) directly by looking at Salesforce data. The Salesforce integration is not only good for us, but also for our sales team who get a transparent picture of the prospect's journey before converting.
Helpful tool and implementation support
Tool is very useful and the implementation team has been very helpful to get us onboarded.
Great tool, great ROI
With heeet.io, we can determine which investments in paid and earned media, as well as our own content outlets, are truly impactful, and where we should focus our efforts. Having this data available across the entire customer journey within our Salesforce Org significantly enhances our marketing optimization. The product includes excellent pre-built reports and dashboards, and with the help of the superb heeet.io team, setup was a breeze.
FINALLY, A Multi-Touch Attribution App THAT WORKS!
Not only does HEEET deliver on their product claims, they also provide stellar support and direction throughout set up and long after the sale. Their technology is clean and straightforward, their catalogue of ready-to-use reports and dashboards are robust, helpful, and reveal actionable details, and their responsiveness to questions, ideas, etc., is exceptional. I am over-the-moon delighted and grateful to our digital guru for finding HEEET and recommend HEEET without hesitation.
A must have to follow up your paid acquisition campaigns and ROI in Salesforce.
At Ringover, we use Heeet to track better (server side solution with all leads tracked) and analyse paid campaigns performance from Googles Ads, LinkedIn Ads and Facebook Ads directmy in Salesforce. With the cost we can have a ROI of our campaign on each stage of the buying funnel : Cost per lead, MQL, SQL and customers, very useful.
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Heeet is an amazing product.
Heeet has done an incredible job at ingesting data from all of the digital marketing platforms we use (Google Ads, Facebook Ads, etc). Within Salesforce, we now have a complete picture from a cost-to-acquire and LTV perspective. We know what leads are driving actual customer acquisitions and their respective costs. Most importantly, the team at Heeet really cares. This is a group that provides incredible service and simplifies the complexities of Salesforce. Don't hesitate to work with the Heeet team on any size project you may have. They have created a gem of a product.
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Frequently Asked Questions
Cost per lead is what Google bills you. Cost per customer is what your business actually cares about. The difference matters because not every lead books a job, and not every booked job becomes a profitable customer. Heeet calculates true cost per customer by tying Local Services ad spend to closed-won revenue in your CRM. If your average cost per lead is $40 but only one in four leads books a job, your real cost per customer is $160. Knowing that number is what separates profitable LSA campaigns from ones that quietly drain budget.
By default, they don't sync. Google Local Services lives in its own dashboard, and the leads stay there unless you manually export them or build a custom integration. Most teams end up copy-pasting phone numbers into their CRM or losing leads in spreadsheets. Heeet automates the sync. It pushes every new Local Services lead into Salesforce or HubSpot every hour, with no developers, no Zapier chains, and no manual exports. Setup takes under five minutes from inside your CRM.
Google Ads charges per click and tracks website conversions. Local Services Ads charges per lead and tracks calls and messages. The attribution gap is bigger with Local Services because the conversion happens off your website (most leads call directly from the ad), so standard pixels and UTM tracking miss them entirely. Heeet bridges both. It pulls Google Ads click data and Local Services lead data into the same CRM view, so you can compare cost per customer across both channels side by side.
Real ROI on Local Services Ads means revenue divided by ad spend, not cost per lead. Google shows you what you paid per lead. It can't show you what those leads were worth. Heeet closes that gap by linking each Local Services lead to the closed-won job in your CRM, so you finally see cost per booked job, cost per customer, and revenue per dollar spent. If you've ever stared at your LSA dashboard wondering "but did any of these turn into actual jobs?" — that's the question Heeet answers.
Yes. Heeet pulls every Local Services lead (calls, messages, booking requests) directly into Salesforce or HubSpot, along with the campaign cost and lead category. Each lead lands in your CRM as a contact, tagged with its source so your team knows it came from Local Services before they pick up the phone. From there, your standard CRM workflows kick in: lead scoring, job booking, invoicing, and revenue tracking, all tied back to the original ad spend.
Google Local Services Ads charge you per lead, not per click. When someone calls or messages you through the ad, Google logs it as a lead and bills you for it. The platform tracks calls, messages, and booking requests, but it stops there. It can't tell you which leads booked a job, paid an invoice, or became repeat customers. That's where most home service businesses lose visibility, and where Heeet picks up by syncing every Local Services lead into Salesforce or HubSpot.
Connect Google Local Services to your Salesforce now
Sync your Google Local Services data and measure true marketing ROI with unified reporting.
